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Metrics Archives - Merrigan & Co.
Good News/Bad News

Good News/Bad News

The 2019 M+R Benchmark Report is out and, like most assessments of 2018, it offers a mixed perspective. “Another way of looking at 2018 online revenue: nonprofits were poised, with nearly perfect balance, between growth and decline.”So, how you see the year may depend...
Assessing 2018 Fundraising Results

Assessing 2018 Fundraising Results

A recent headline – “Dec. 31, 2018: The Day Fundraising as We Know It… Died?” – reflected some of the conversations I’ve been having with clients and colleagues. How are your 2018 results looking? Preliminary reports seem to be mixed: some organizations are up...