Blog

M&C Mail Minute Episode 5

by | Jul 30, 2019

This package from the Wolf Conservation Center arrived in our mailboxes recently. It captured our attention for these reasons:

  • Focused solely on stewardship

  • Included a high level of personalization

  • Attention to detail was top-notch

  • Arrival was strategic & well-timed.

Kudos to the Wolf Conservation Center on a job well done and for effectively priming its audience for the next moment!

Recent Blog Posts

Three Changes Nonprofits Sending Bulk Emails Need to Make NOW

Starting in 2024, Gmail (30% of users) and Yahoo (18% of users) email services will have strict new guidelines for bulk email senders. This could affect if your emails end up in spam or not. The new requirements will hopefully help combat the flood of spam emails in...

Stewardship v. Telemarketing

"It already is the end of the year, ma'am," said the aggravated gentleman on the other end of the line. It was around December 20th last year. He was replying to my comment that I planned to do all my year-end giving online next week. I sit down and take care of...

Standout Year End Strategies that Still Work

Being someone who develops nonprofit communications, it’s interesting to sit on the other side of the table … to be the recipient of appeals. My mailbox runneth over in December. Here’s what stood out for me and compelled me to take action. Personal touches. A little...

Five R’s for Limbo Week—Dec 26 Through Jan 2

The week between Christmas and the New Year always seems to go one of two ways...and go hard. It's either a time warp where you forget you're employed, time doesn't exist and the re-entry to your regular, human life is brutal. Or, you have a ton of things to do and...

M&C Doggos & Cattos—Minerva (Minnie)

Minerva is a singular and unique calico lady. Simultaneously aloof and snuggly, life is lived on her terms and she is not shy about letting you know she wants to be alone...she wants to play...she would like dinner...really, whatever she wants whenever she wants it....

LIKE OUR POSTS? SUBSCRIBE!

A monthly recap of Insights & Ideas from the M&C team will be delivered to your inbox.

"*" indicates required fields

Subscribe
Name*
This field is for validation purposes and should be left unchanged.